Strategic consulting

Marketing and communications strategies; the process is based on the IDEATM Model i.e. In-depth Analysis, Development of brand model, Elements of strategy, Analysis and control indicators; image and communications audits.

Brand communications

Media relations, brand positioning, rebranding, events and special promotional activities, internet activities: social media, website copywriting, establishing and maintaining press offices. Cooperation with artists, designers, opinion leaders, organisation of press conferences, media planning and booking.

Crisis communications

Media monitoring considering existing and potential threats, analysis of the information flow in a company, procedure development in case of crisis situations, preparation of information and statement templates, constatnt conlsulting support during a crisis, trainings for employees, simulation games which test procedures applied in case of a crisis, stand by audit during a crisis.

Regular and special events

Planning and preparation of events and special events like photoshootings, business meetings, shows, trainings, integration events.

Public consultations

In the past decades, Polish society underwent profound changes. They include the society’s growing affluence and the consumers’ increased optimism. We also have better educated citizens who tend to look for and respond to information; they are more mature and sensitive. They also feel the urge to express their opinions on important issues like changes to the law, investments, tampering with the environment, intensity of the traffic or noise.

CSR - Corporate Social Responsibility

Analysis of opportunities and the potential of implementing a CSR program in the company. Recommendation of a profile for social responsible corporate activities, program implementation.

Sponsoring

Preparation of sponsoring strategies, compilation of an optimized sponsoring strategy, proposal negotiations, selection of business partners and specific media, impelmantation of the strategy.

B2B - Business2Business

Planning and implementation of direct activities for the company’s clients, maintaing communication including newsletters, brochures, mailing, preparation of occasional meetings and tranings.